Love is an unconditional emotion while like is a more watered-down version of love.
Loving someone means that he or she means everything to you while liking someone implies that you are only happy being with that person.
Love involves deeper, stronger emotions, while like is more of a tender feeling towards that special someone.
In a world of infinite choices, love is everything. Like is a nice to have.
Today, we live in a world of abundance, where people intent to create content surpass their time to consume it. Video content is much easier and cheaper to produce than at any other time in history.
YouTube sees 400 hours of video uploaded every minute. Facebook has more than 250,000 status updates in the same span. We could never read and see everything online.
With unlimited possibilities and limited time, we pay sustainable attention to what we love and divided attention to what we like.
We spend hours watching Homeland and give our divided attention to our news feed on Facebook. …
The human side of branding in a digital world
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